KENAPA ANDA PERLU BAGI HADIAH KORPORAT ?

PENTING SANGAT KE BAGI "CORPORATE GIFTS" (CG) PADA PELANGGAN ANDA?

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FLEXIS PRINT nak berikan sedikit TIPS kepada anda yang masih tiada idea atau tiada kefahaman berkaitan perkara ini.

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Ianya bukan satu pembaziran. Tetapi ianya satu penghargaan kepada pelanggan anda.

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Sebelum anda membuat keputusan untuk menjadikan CG ini sebagai medium pemasaran anda, pastikan anda membuat perancangan yang baik serta mengikut kemampuan anda.

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Ada 4 POINT utama yang anda perlu FOKUS semasa memilih product CG.

1. GIFT FOR WHOM? ( nak bagi kepada siapa?)

2. WHEN TO GIVE ( bila masa yang sesuai untuk bagi?)

3. WHY TO GIVE ( bila nak bagi hadiah ni?)

4. THE ETIQUETTE OF GIVING ( etika pemberian ini) 

Mohon baca di setiap penerangan didalam POSTER di bawah

Ingat!!!!!!!

SETIAP "CG" mestilah mempunyai cetakan LOGO SYARIKAT atau JENAMA atau NAMA PROGRAM atau YANG BERKAITAN DENGAN PERNIAGAAN ANDA.

Sekiranya perkara di atas tidak dicetak pada hadiah tersebut, ianya bukan dipanggil hadiah KORPORAT. Tetapi ianya akan dicerca sebagai HADIAH KEPARAT.

di Flexis Print kami menawarkan pelbagai hadiah korporat yang pasti memikat hati pelanggan anda.

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FLEXISPRINT Seksyen 2

HP : 011 2013 2991

TEL : 03 5510 2290

FLEXISPRINT Seksyen 13

HP : 011 3296 3966

TEL : 03 5523 9119

Untuk lebih PANTAS & MUDAH, KLIK link dibawah ini

http://FlexisPrint.wasap.my

Waktu operasi : 9.30 pagi - 6.30 petang (Isnin - Ahad)

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8 Tips for Successful Business Development

Many founders and CEOs come asking, “we need to hire a biz dev person, do you know anyone?” Few roles have more varied job descriptions than business development. It’s no wonder why it is hard to figure out who to hire, what this person should do and how to measure success. Read below for tips on successful business development for startups, including how to avoid many of the typical frustrations with business development.

1. Hire the Right Person at the Right Time

A person with deep industry knowledge and strong network ready to “do deals” can turn into a disaster if it is too early in a company’s product lifecycle. There are three stages in the commercialization process and not everyone is suited for every stage.

• Scouting: The earliest stage of a company. At this point, business development is about identifying various routes to market, points of leverage and providing the internal team early market feedback. The ability to work with product and engineering teams is a key skill.
• Testing: At this stage, biz dev will close a few deals to test assumptions and provide measureable input before you scale the business. Analytical skills to set up a framework for what to measure, and examining the data, will determine if and where to scale based on the company’s strengths and vision.
• Scaling: After gathering data from early deals and validating a path to achieve your goals, business development is ready to start replicating deals and putting a support structure in place.

2. Business Development Is Not Sales

In general, business development will identify and create partnerships that enable leverage for driving revenue, distribution or that enhance the product. Sales is focused almost exclusively on driving revenue. Similar distinctions will apply when hiring a sales leader for an early stage company versus a more mature organization.

3. Post-Deal Management Is Crucial

All successful deals are a result of accountability and proactive management — by both biz dev and account management. In most cases, the account manager is a different person than the biz dev person who did the deal. Ideally, the account manager has variable compensation or incentives tied to meeting the goals established by both parties. If you are not ready to allocate the resources to support a deal, think twice before signing it.

4. Qualitative Versus Quantitative

Companies sometimes try to build a business purely around a qualitative value proposition, which is difficult and has a higher likelihood of failure. The market is less willing to pay for a better user experience or the promise of increased engagement, even if they like the product and find it useful. A quantitative value (lowers cost, drives revenue, more customers, etc.) dramatically increases the odds of success. One way to remember this rule is the pacemaker versus the hearing aid analogy: If you could only have one, which one would you choose?

5. Support for Business Development Is Essential

A good business developer will engage internal resources along the way to ensure the company can meet the goals and expectations of a partnership. A lack of support will almost certainly lead to finger pointing and blaming when things go south. Everyone should own part of the success or failure from the start.

6. Establish a Framework for Assessing Opportunity

In order to gain support from your team, everyone needs to understand why the deal makes sense for your company. Does it drive revenue, lead to new users or enable the company to enter a new market or vertical? When the goal is clear and measurable, it makes it easier to address issues like, “Why are we converting below projections?”

7. Make Deals Carefully

There is a difference between doing deals and doing the right deals. A good dealmaker can help identify a false signal –- when there is just enough market momentum and revenue to mask the greater opportunity. Conversely, a less experienced dealmaker or one with the wrong incentives can generate enough momentum and distract the company from the bigger opportunity. Many companies have been weighed down by a bad deal they later regretted -– this is where you want to develop a level of understanding and trust with your business development person.

8. There Are No Legal Issues

A legal agreement codifies a business arrangement and includes commercial terms as well as what happens if things do not work out. This requires business development and legal counsel to assess the business opportunity versus the business risk and explain the trade-offs to management.

 credit : mashable

This post originally appeared on the American Express OPEN Forum, where Mashableregularly contributes articles about leveraging social media and technology in small business.

5 Strategi Pemasaran Untuk Gen-Y

5 Strategi Pemasaran Untuk Gen-Y

Gen-Y (generasi -Y)  atau  Millenial Generation adalah mereka yang lahir sekitar tahun 1980 hingga awal tahun 2000. (wikipedia)

Tingkah laku atau behaviour pelanggan Gen-Y ini sangat berbeza dengan generasi sebelum ini. Hampir 80% pelanggan Gen-Y mudah adaptasi dengan teknologi, dan gemar berada di ruangan sosial online.

Atau lebih mesra untuk dikenali sebagai facebook, instagram, twitter dan lain-lain.

Sebagai pemilik bisnes, kita perlu optimasikan
kempen kita terhadap Gen-Y.
Strateginya adalah seperti berikut :

1) Gen-Y tidak gemar pada history dan fact.

Tidak gemar bukan bermaksud benci. Golongan ini suka fakta dan sejarah yang diperbaharui kaedah penyampaiannya.

2) Gen-Y suka pada nombor.

Kempen-kempen pemasaran yang melibatkan nombor, biasanya akan menarik perhatian Gen-Y.

Sebagai contoh :-

"Kuruskan badan dalam masa 7 hari sahaja"

3) Gen-Y suka pada kepantasan.

Ayat-ayat yang mempunya elemen pantas, cepat, laju mampu menarik perhatian Gen-Y

Contohnya..

"Cetak cepat dalam masa 1 jam"

Secara psikologinya, Gen-Y adalah golongan yang sentiasa mahu cepat.

4) Gen-Y membeli atas dasar Self-Experience.

Generasi ini suka mencuba sesuatu yang baru.
Mereka mahu mencuba dan rasa sendiri produk yang ditawarkan di pasaran.

5) Gen-Y membeli atas dasar Market-Experience

Cara paling mudah dan ketara untuk mendorong Gen-Y membeli adalah dengan menunjukkan data atau testimoni pelanggan lain yang menggunakan produk atau servis kita.

Perspektif Gen-Y begini,

"Jika mereka puas hati, sudah tentu produk ini bagus."

"Wahh..ramai yang dah cuba dan nyata berkesan"

Dalam kempen, iklan atau promosi dalam ruangan sosial seperti facebook dan sebagainya, perbanyakkan testimoni dan juga kempen yang berkait dengan market experience untuk menarik minat dan kepercayaan Gen-Y untuk membeli dengan kita.

source : Aqif Azizan

Secara dasarnya, Gen-Y pada masa kini, lebih terarah pada teknologi. Gemar menghabiskan masa dengan laman sosial dan juga kebanyakkan Gen-Y lebih berminat untuk membeli secara online.

Jadi, mulakan langkah, tukar strategi dan jadikan laman sosial sumber pendapatan kita.

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